Nike Football brought us in to define the visual identity and motion system for Vini Jr's Phantom boot release, positioning him as a hacker-type figure compromising vital systems to unveil his newest signature shoe. The campaign frames Vini as both threat and architect, infiltrating digital infrastructure to expose the product on his terms. We handled the entire execution in-house at WIDEAWAKE: all motion graphics were animated internally with After Effects, a set of bespoke 3D assets were modeled in Blender and final sequences rendered in Unreal Engine using pathtracing for maximum visual fidelity. The work spans glitch-heavy motion treatments, technical UI overlays, and rendered product showcases that feel extracted from a cyberattack rather than a traditional campaign launch. This was a multi-faceted project across modeling, rendering, animation, and art direction.