WIDEAWAKESTUDIOS™ — MULTIDISCIPLINARY CREATIVE STUDIO — 2025© WIDEAWAKESTUDIOS™ — MULTIDISCIPLINARY CREATIVE STUDIO — 2025© WIDEAWAKESTUDIOS™ — MULTIDISCIPLINARY CREATIVE STUDIO — 2025© WIDEAWAKESTUDIOS™ — MULTIDISCIPLINARY CREATIVE STUDIO — 2025©
Graphics
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Apparel
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Art Direction
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NIKE
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Graphics
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Apparel
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Art Direction
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NIKE
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Graphics
+
Apparel
+
Art Direction
+
NIKE
+
Graphics
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Apparel
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Art Direction
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NOCTA R+D
NIKE
Our studio developed a comprehensive graphic exploration for Nocta x Nike, creating multiple assets that establish a cohesive visual language. We designed a hand-drawn gothic/metal-inspired typeface that subtly spells "Nocta," serving as the foundation for the brand's typographic identity. The basketball graphics were created through a vector logo sheet converted into a tileable pattern in Illustrator, then enhanced in Photoshop with chrome and bevel effects. Chrome-centric treatments were achieved through a combination of bevel tools and gradient mapping techniques. We also explored three-dimensional applications, modeling and rendering a conceptual Nocta logo coat hanger in Blender. While not entirely feasible in its current form, this 3D exploration expanded the project's creative scope and demonstrated potential brand extensions beyond traditional apparel. Finally a quick rendition of what some apparel may look like with this graphic language.
Project Brief: To explore graphic styles and development for Nocta & Nike. Using a combination of hand drawn & digital graphic design & 3D modelling techniques
LDN (UK)
2025
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NOCTA R+D
Graphics
Our studio developed a comprehensive graphic exploration for Nocta x Nike, creating multiple assets that establish a cohesive visual language. We designed a hand-drawn gothic/metal-inspired typeface that subtly spells "Nocta," serving as the foundation for the brand's typographic identity. The basketball graphics were created through a vector logo sheet converted into a tileable pattern in Illustrator, then enhanced in Photoshop with chrome and bevel effects. Chrome-centric treatments were achieved through a combination of bevel tools and gradient mapping techniques. We also explored three-dimensional applications, modeling and rendering a conceptual Nocta logo coat hanger in Blender. While not entirely feasible in its current form, this 3D exploration expanded the project's creative scope and demonstrated potential brand extensions beyond traditional apparel. Finally a quick rendition of what some apparel may look like with this graphic language.